Who Should Attend: CIO, CTO, CISO, Information Specialist, Data Analysis, Data Scientist, Information Analysis, Marketing, HR, and Anyone interested in acquiring the advanced knowledge and skills in Business Strategic Intelligence using Python Programming.

Course Objective

Designed to develop your analytical, critical thinking and advanced problem-solving skills within workplace.

Acquire advanced knowledge on how to work with data from different business units to achieve business strategic intelligence using Python Programming.

Pre-Requisite

No pre-requisite. Business Strategic Intelligence Professional (BSIP) is suitable for anyone with no prior technological experience

Examination

Participants are required to attempt an examination upon completion of course. This exam tests a candidate’s knowledge and skills related to Data Analytics and Business Intelligence using Python Programming based on the syllabus covered

Participants are expected to score a minimum of 70% to pass the examination

Outline

Module 1 - Introduction to Business Intelligence / Data Analytics

Overview on Business Intelligence
Relationship between Business Intelligence and Data Analytics
Key Components of Data Analytics
Advantages of Data Analytics
Business Intelligence Strategies

Module 2 - Business Intelligence Strategies and Application

Understanding Data Analytics Maturity Model
Descriptive, Diagnostic, Predictive and Prescriptive Analytics
Text Analytics vs. Web Analytics

Module 3 - Data Warehouse, ETL vs. ELT

Introduction to Data / Information Architecture
What is a Data Warehouse?
ETL vs. ELT Architecture
Application of Data Analytics in Business Processes

Module 4 - Deep Dive into Python Programming for Data Analytics

Introduction to Python Programming
Setting up Python IDE and Programming Environment
Understanding Structure of Python Programming
Python Variables: Integer, Floats, Strings
Using of List vs. Dictionary
Operators and Loops: If-Else, For, While, Break, Continue
Types of Functions in Python
Introduction to Built-In Functions in Python
Introduction to Classes in Python
What is Object-Oriented Programming (OOP)

Module 5 - Working with Key Modules / Packages for Data Analytics

Understanding Modules in Python
Working with NumPy Module
Using Python Pandas Module
Data Pre-processing, Data Cleaning, and Data Engineering
Introduction to MatPlotLib in Python
Data Visualization using Python Programming

Module 6 - Sales and Marketing Analytics

Introduction to Sales and Marketing Analytics
Estimation of Customer Demand
Establishing Sales Metrics for Performance Review
Understanding Social Media Metrics

Module 7 - Customer Behavioural Analytics

Understanding Customer Behavioural Analytics
Techniques for Measuring User Experience / Customer Experience
Establishing a Customer Satisfaction Metrics
Designing and Administration of Survey
Uncovering Insights from Customer Survey Data

Module 8 - Business Operation Analytics

Introduction to Business Operation Analytics
Identifying the Probabilities of Unprecedented Events
Evaluating the Magnitude of an Impact
Using Critical Thinking Techniques to Solve Problems
Identifying the Root Cause of a Problem

Module 9 - Human Resource Analytics

Introduction to Human Resource Analytics
Using KPI / Metrics to Evaluate Performances
Analysing Staff Attrition Rate
Designing Staff Satisfaction Metrics
Appraisal of Current Workplace Dynamics

Module 10 - Financial Analytics

Introduction to Financial Analytics
Application of Financial Analytics for Businesses
Understanding the Different Forecasting Techniques
Use of Variances (Actual vs. Budget) for Critical Review

Business Strategic Intelligence Professional (BSIP) involves rigorous usage of real-time case studies, hands-on exercises and group discussion

Speaker/s

Dwayne Ong is the Founder and Chief Executive Officer (CEO) of CASUGOL. He is a Digital Transformation Advisor and Corporate Trainer with an extensive experience in Digital Transformation (DX), Digital Strategies, Artificial Intelligence, Data Science, and Business Development. Under his leadership, CASUGOL has emerged on the international stage now having programs and courses being offered in 38 countries. Dwayne Ong currently serves as the Chairperson of CASUGOL International Advisory Committee (IAC) made up of renowned industry leaders, academics, and subject matter experts around the world.

Schedules

Feb 15, 2023 - Feb 17, 2023

ENDED

Kuala Lumpur, Kuala Lumpur, Malaysia

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Wed, Thu, Fri

09:30 AM — 05:30 PM

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